I'm John Gilbert

I am a creative that has focused on digital for the last 15 years. I started when Macromedia was new and Visual Basic 4 was hot. I taught myself the ropes, studied Computer Science in college (dropped out) and ended up getting a degree in design. Luckily, the internet came along, and my passion for the web was born. I have been combineing my interests in design and technology since day one of my career and I don't intend to do anything different in the future.

15 years

I've spent the last 15 years working with this small bunch. There is a lot more but you get the idea... AAA, Agilent, AT&T,Audi, Best Buy, Chilis, Chipotle, Chiquita, Duracell, E*Trade, Epson, Finish Line, Gatorade, Grey Advertising, GSDM Advertising, Hallmark, Hewlett Packard, Jamba Juice, Jack Links Beef Jerky, Jim Beam, McDonalds, Motorola, Molson Coors, Naked Juice, Nickelodeon, Noodles and Company, Pentax, Publicis & Hal Riney, Quiznos, Qwest, Red Robin, Sports Illustrated, US Cellular, Vail Resorts, Vox Vodka, and Walmart

Some Awards: 2008 Effie, Webbiea, 8 FWA’s, 3 Adobe Site of the Day, Awwwards’s, Denver 50, W3 Best of show, Create Magazine - Creative of the year Awards, IAC Gold and Best of Show, Horizon Interactive Awards and more...

creativity

technology

crazy ideas

July 26, 2013

Digital advertising is becoming more traditional with TV (huh)…

//category :: Advertising, Thoughts.

Today I heard an awesome talk about engagement on the 2nd screen. Commercials are becoming viable again and we are not talking about the crazy multi million dollar 30 second thing. We are talking about a low dollar CPM on specific network TV. With tons of people using iPads and phones while they watch TV these commercials are becoming larger traffic drivers than some online campaigns. Its an interesting trend and I’m betting it will continue.

//category :: Advertising, Thoughts.



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